Home Value Sites Might Aid Mortgage Industry

\r\nIf a perspective homebuyer is looking into the value of the property they are interested in, they have a one in five chance of actually closing the loan. This is much better than the one in 20 chance that most perspective buyers have. It is information like this, as well as other key points, that may help mortgages professionals when looking at a could-be client.\r\n

Almost 22% of all people that submit a loan request from a home valuation website obtain a mortgage in the next 12 months, making these sites valuable to mortgage professionals as a source of leads. Also, a perspective client is three times as likely to choose a mortgage professional that makes more than one call, as opposed to a person that makes one call only. To increase the odds further, of those clients contacted more than once, they are twice as likely to obtain a mortgage from a person who refers back to non-work related details, such as a favorite sports team, or the amount of children the borrower has.\r\n